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Diamonds Forever, in Toledo, Ohio, prides itself on offering only the most exceptional diamonds available. They hand-pick each stone that goes into their extensive diamond collections to ensure that their loyal customers receive only the best in terms of cut, color and clarity in all sized diamonds. Specializing in engagement rings and bridal jewelry, their one-of-a-kind pieces have captured the hearts of brides-to-be for over 13 years!

JA New York: Facebook or Instagram?

Shawn Latif: Instagram

JA New York: Favorite gemstone?

SL: Sapphire

JA New York: What’s your retail mantra?

SL: To Provide best customer experience

JA New York: Dream celebrity client?

SL: None

JA New York: Guilty pleasure?

SL: Taking time off work

JA New York: Favorite holiday?

SL: Christmas

JA New York: Music you play in your store?

SL: Top 20’s

JA New York: Music you play in your car/home?

SL: ‘90’s

JA New York: If you had a Super Power it would be…?

SL: I’d be Superman

JA New York: Your most prized possession?

SL: Family

JA New York: Go-to news source?  

SL: BBC