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For over 30 years, KC Designs has been creating fine jewelry that complements every style of woman, and the brand’s Vice President, Joe Carullo, is perhaps as ubiquitous a presence on the JA New York show floor as the company’s distinctive, wearable designs. For our first monthly brand profile, we caught up with Joe to find out about his guilty pleasure, his trade show uniform, and his desired super power!

JA New York: What 5 words best describe your brand’s DNA?

Joe Carullo: Diamond, Fun, Spontaneity, Connection, Relationships.

JA New York: What’s your trade show uniform?

JC: Jeans and my Ferragamos.

JA New York: What’s your go-to news source?

JC: Fox News

JA New York: Guilty pleasure?

JC: Glass of Caymus cabernet

JA New York: Tech must have?

JC: Smartphone

JA New York: Favorite cities?

JC: Paris, San Francisco and Paris again

JA New York: What’s your most prized possession?

JC: Freedom

JA New York: If you had a super power, what would it be?

JC: Healing the sick

JA New York: You have a one way ticket, where do you go?

JC: Paris

JA New York: I won’t leave home without _______. 

JC: My music

JA New York: Dream celebrity client?

JC: Jennifer Lawrence