The founder of Alize NY, Anisha Singla, is currently a junior in a seven-year medical program at the New York Institute of Technology. When she was applying to college, she was faced with many options that involved leaving New York. Faced with that possibility, she decided to stay because New York is more than just a state to her, it’s her home.
Anisha has always cherished having the opportunity to grow up in New York because its fast paced nature best suits her personality; she is very outgoing and extroverted. She always loves to be on the move so she keeps herself busy with one thing or another. In fact, if she could have any superpower, she would choose teleportation so that she could easily travel anywhere in the world in an instant! Anisha truly believes that life is all about exploring the unknown and discovering more about yourself as a person via new experiences. Oftentimes in life, people let their fears get in the way of accomplishing their dreams however, Anisha always lives her life overcoming the boundaries that hold her back.
Taking on the venture of starting her own business is one of the ways she has applied these beliefs to her life. The vision behind starting Alizé NY goes beyond just selling beautifully crafted jewelry. Alizé NY is a platform through which ingenuity and design are paired with a social vision to promote diversity and acceptance. Every piece Anisha sells and every design she creates is for the purpose of giving her customers the opportunity to creatively express themselves and feel confident in their own skin. Anisha believes that in a world where those who are diverse often face much criticism, individuals who have the ability and means to enact change must take action. That’s exactly why Alizé NY stands for the representation of every individual regardless of their appearance or skin color. She has directly incorporated this vision and beliefs in her business practices, ensuring all of the models she employs come from diverse backgrounds; she will continue to support the acceptance of all races with her business.