The magic of Canari Designs Inc.’s ability to consistently embody current trends lies in the partnership of its founders, Farzad and Kayvan. Kayvan comes from a background in high fashion, and Farzad got his professional start in the United States working in the fine jewelry industry, where he immediately fell in love with the art form. In partnering in business, the two brought a focus on fashion into the creation of bold, colorful jewelry intended for evening wear and celebratory events.

While his background is in precious metals and gemstones, working with colored gemstones and sterling silver offers Farzad more creative flexibility. The more accessibly priced materials means that he can experiment with colors and big, bold designs, and the resulting pieces are more attainable for a wider audience of jewelry aficionados. While the company still specializes in special occasion jewelry that would be at home on even the most glamorous red carpet, they also have a number of pieces that are perfect for everyday wear, such as pendants and necklaces that beg to be layered.

Canari Designs Inc. continues to be influenced by fashion. When designing their collections, they pay keen attention to the clothing that women are wearing right now, how they’re wearing them, and what jewelry would work best with today’s biggest trends. They also draw on nature to inspire their design process, looking at the color combinations in the natural world, and the shapes and forms that transition with the seasons. Self-described “jewelry obsessives,” Farzad says, “We’ve continued to grow and evolve over the years, and now, everything looks like jewelry to us!”